New Work Basel Dance Festival

Dance as a main dish, not as a garnishment.

A new dance festival in Basel during the Art Basel week produced by the Braswell Arts Association.

Dance can also be represented at the world’s most known art festival and in a fresh modern way. We hope to create a new high quality platform for talented choreographers to create and present their art work. Dance is a high art, what better time to showcase high quality dance creations, than the Art Basel Festival week in Basel.

 

I want to reach out to the Art Basel Team and ask if they would be interested in even in a small collaboration. I feel this can be an exciting fresh addition for the Basel public.

 

A new dance and choreography Festival, during the Art Basel week.

A dance performance festival, focused on creation. The Braswell Arts Association focuses on supporting the new work of selected talented choreographers. Providing a platform during the world’s top art festival, for quality artists to create their next great work, network and collaborate.

 

3 short dance evenings. On a tested platform  

We have already hosted numerous quality dance performances at the Braswell Arts Center through our Artist-In-Residence program. We found that a 30 min piece partnered with a 30 min live interview creates a very interesting dance experience. For first time dance viewers or dance lovers, the length is enough to engage the public and then allow them to further dive in directly with a live interview. The shortness is also important because Art Basel week is a time filled with many events. It is not realistic that someone comes to your three-hour performance.

  • 30 min Dance performance
  • 30 min LIVE Interview with the artists
  • Dance-apero afterwards

Selection process

Choreographers are researched and selected by the Braswell Arts Association team. Chosen choreographers are given a short evening to present their newest creation or excerpt with up to 4 dancers. Directly after the performance, there will be a live interview with the choreographer and the artists. The total event time would be one hour.…unless you stay for the dance-apero afterwards. The dance Apero is essentially a time to mingle and have a drink.

 

Future / Fundraising

We would charge an entrance fee at the door. All proceeds raised through the ticket sales go toward the future of this Festival. We hope to reach out to Art Basel to support us in anyway. Also to institutions, corporations and Basel-Stadt and Basel-Land and the public.

 

The Space – The Braswell Arts Center

Our large bright studio is centrally located and very accessible by a direct connection on the tram 6 at the “Holbeinstrasse” stop at Austtrasse 19. Our space is fully transformable and We have already hosted numerous quality dance performances at the Braswell Arts Center through our Artist In Residence program. Through the Braswell Arts Association we have offered these performances on a suggested donation basis. We are ready for such an event, but with a few improvements we can totally rock it.

Problems we could face?

We have already successfully run dance performances in a similar platform in preparation for this festival, but of course we must be prepared for problems that can arise.

 

Competing with the Art Basel crowd can be challenging. In response to that I hope to raise enough money to have high-quality artists. I am sure I can acquire them with a sufficient budget. My plan to keep the length of the program short, is also a response to this, which means people can do other events as well. The space can hold about 100 people comfortably. Which is not a lot. But I think this just adds to the exclusiveness of the event of hopefully can be a reason to extend it to a full week if we fundraise successfully.

 

Qualifications

Armando Braswell is a professional dancer and teacher from New York City. After receiving his Bachelor of Fine Arts degree in dance from The Juilliard School in 2006, Armando danced with Ballett Theater Munich, Gauthier Dance Stuttgart and just recently completed his final season as a soloist with Ballett Theater Basel. Aside from his dancing career, Armando has established himself as a guest teacher in high demand, teaching amateurs and professionals worldwide including at the Prix De Lausanne and The Juilliard School. Armando has also choreographed for many stages throughout Europe as well as for television. In addition to his artistic activities, Armando is also active in the journalistic field. His popular arts blog, “Interview En L’air”, has become widely known in the international dance scene and earned him a place at “Dance For You Magazine” as a permanent correspondent. In 2015, Armando began to build an arts community in Basel where dancers of all levels and all body types could train in a supportive and professional environment. This idea has since expanded and in 2017, he and his wife Lisa founded the “Braswell Arts Center” – a space for innovation and collaboration in all art forms located in Basel, Switzerland. www.armandobraswell.com

 

Next Steps…

We already have quality choreographers interested in creating new works at our festival. I have consulted with my dance mentors who are all supportive of this idea. We plan to reach out to multiple fundraising opportunities including raising money on our own platform at braswellarts.com. I am confident that this can be a great thing the international dance community as well as the city of Basel. We still need support to be able to make this happen.

 

What do we need?

With the right resources, I am confident that we can have high quality artists at the festival. Naturally we have costs for such an event and we still need to cover all the essential things for the artists including:

  • Travel
  • Hotel/ Room costs
  • Per-diem pay
  • Performance fee

We also want to cover some creative costs so the artists can add their own individuality to the space including new music, video, props,etc. Here is a good example:

 

Next Steps…

We already have quality choreographers interested in creating new works at our festival. I have consulted with my dance mentors who are all supportive of this idea. We plan to reach out to multiple fundraising opportunities including raising money on our own platform at braswellarts.com. I am confident that this can be a great thing the international dance community as well as the city of Basel. We still need support to be able to make this happen.

 

CHF
Personal Info

Donation Total: CHF 500.00

CHF 0 of CHF 20 000 raised